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Updated: Sep 02, 2026
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Salesforce Marketing cloud email specialist Certified Professional salary
The average salary of a Salesforce Agile Analysis certification
- India - 14,42,327 INR
- Europe - 62,047 EURO
- England - 62,432 POUND
- United State - 95,123 USD
Salesforce Marketing-Cloud-Email-Specialist Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified Marketing Cloud Email Specialist |
| Exam Number: | Marketing-Cloud-Email-Specialist |
| Exam Format: | Multiple Select, Multiple Choice |
| Related Certifications: | Salesforce Certified Administrator Salesforce Certified Marketing Cloud Administrator Salesforce Certified Marketing Cloud Developer |
| Certificate Validity Period: | 1 year (maintenance required annually) |
| Exam Duration: | 60 minutes |
| Exam Price: | USD 200 |
| Passing Score: | Approximately 67% |
| Real Exam Qty: | Approximately 60 questions |
| Available Languages: | Japanese, English |
| Recommended Training: | Trailhead: Marketing Cloud Email Specialist Prep Salesforce Marketing Cloud Email Studio Training |
| Exam Registration: | Kryterion Webassessor Salesforce Credentials Registration |
| Sample Questions: | Salesforce Marketing-Cloud-Email-Specialist Sample Questions |
| Exam Way: | Online proctored exam via Webassessor (Kryterion) or authorized test centers |
| Pre Condition: | No formal prerequisites, but familiarity with Salesforce Marketing Cloud and email marketing concepts is strongly recommended. |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/marketingcloudemailspecialist |
Topics of Salesforce Marketing cloud email specialist Exam
Aspirants must know the exam topics before they start of preparation. Because it will really help them to prepare for below concepts Marketing cloud email specialist exam dumps will include following topics :
1. Email Marketing Best Practices (15%)
- Given a customer scenario, demonstrate appropriate and effective subscriber acquisition methodologies.
- Given a customer scenario, differentiate elements of an email that can impact message deliverability.
- Given a customer scenario, evaluate the elements and techniques of email marketing to design an effective email campaign.
- Given a customer scenario, recognize situations where legal compliance may be an issue during an email campaign.
- Given a customer scenario, apply best practices of communicating with a population.
2. Email Message Design (13%)
- Given the desired output requirements, recommend strategies to A/B test email elements.
- Given the desired output functionality, recommend methods for creating responsive emails.
- Given a desired sending process, recommend Marketing Cloud tools to use when preparing an email for send.
- Given an email message design, determine the correct use of Approvals.
- Given a customer scenario, recommend email design best practices to implement.
3. Content Creation and Delivery (18%)
- Given a scenario, create and customize an email message to meet a customer's need.
- Describe various send capabilities in the Email application.
- Given a scenario, know how to manage content needed to deploy a customer's email campaign.
- Given a scenario, send and deploy an email campaign to meet the customer requirement.
4. Marketing Automation (19%)
- Given a customer scenario, recommend the appropriate marketing automation solution.
- Given a scenario to manage customer data, configure the appropriate marketing automation tools.
5. Subscriber and Data Management (28%)
- Given a customer scenario, recommend the marketing unsubscribe subscription management solution that meets the requirement based on customer frequency, permission, and preferences.
- Given the desired output requirements, set up Subscriber Lists and Data Extensions in the Marketing Cloud.
- Given a customer's business requirements, configure segmentation tools to accurately model subscribers and data.
- Given a customer's business requirements, determine how to import data into Marketing Cloud as per best practices.
6. Tracking and Reporting (7%)
- Given a customer scenario, explain the different metrics available for email campaigns and what each one means.
- Given a need to run reports, configure and run Marketing Cloud ad hoc and automated reports.
- Given an email campaign, describe the steps involved to analyze the performance results.
Salesforce Marketing-Cloud-Email-Specialist Exam Syllabus Topics:
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Reference: https://trailheadacademy.salesforce.com/certificate/exam-mc-email---MC-202
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